Ryan McBurney on a Papago Park butte at sunset, hand resting on his knee, the Phoenix skyline and horizon glowing behind him

I put AI to work for Arizona businesses and keep your brand human.

Every tactic here, I tested on my own business first. Arizona native, based in Phoenix.

Results from my own business

17 → 1,647 Monthly Google clicks, lowest month to peak month. Google Search Console, liquidbreathwork.com. Low: Feb 2026. Peak: Jun 2026.
$14,000 In Breathwork training sales from people who found Liquid Breathwork through AI assistants like ChatGPT. Stripe, first 9 months of this work.
$19,000 In sales from people who found Liquid Breathwork on Google. Stripe, first 9 months of this work.

Most local businesses are missing from search.

Someone searches for your service or asks ChatGPT who to call, and your name never comes up.

Breaking into an established Google market is hard. Your competitors have ranked for years, and catching up on search alone often isn't realistic.

AI search is newer, and most businesses haven't started on it. Analysts predict traditional search volume will drop 25% by 2026 as more people ask AI chatbots instead of Google.Gartner, 2024 prediction.

Most local marketing is built by people who've never run a local business.

Agencies sell a package and hand you to an account manager. AI tools churn out content that represents no one.

Neither fits how people search now, which more often means asking ChatGPT or Gemini directly.

Visitors who arrive through AI search convert 4.4x higher than regular organic visitors, because the AI already did the comparison shopping for them.Semrush, 2025.

Start here, free

Free Website + AI Audit

I check whether ChatGPT and Google's AI recommend you or a competitor, and I review your website.

My Google traffic after I rebuilt my own site

Real Google Search Console Performance report for liquidbreathwork.com, monthly clicks from Aug 2025 to Jun 2026, climbing from 17 clicks at the low point to a peak of 1,647
Google Search Console, liquidbreathwork.com. Monthly clicks, Aug 2025 to Jun 2026.

Liquid Breathwork

Old site vs. new site

See the case study →

How I Work

Every plan is custom, but most follow these four steps.

1

Your website, new or existing

If you like your current site, I work with it. If not, I build one you own outright, with updates included while we work together. Website and marketing are billed as one bundle.

2

Where you're invisible

I check how you show up on Google, in AI search engines, and on your own website.

3

What's worth doing first

A short list in priority order, not a 40-item audit. Usually that means:

  • Ranking for the high-intent Google keywords your competitors ignore
  • Getting named in more ChatGPT and Gemini answers
  • Fixing your Google Business Profile and growing your reviews
4

Build it, then keep watching

Visibility isn't a one-time project, so I keep watching the numbers after launch. I also keep testing unglamorous tactics other agencies haven't picked up yet.

Who I help

I work with Arizona service businesses that depend on being found, especially plumbers, painters, and sign shops.

Who this isn't for

Businesses happy to pay an agency $3,500 a month for the same playbook every competitor runs. It keeps you even with everyone else paying for it, and never gets you ahead.

Frequently asked questions

Is AI worth it for a small business like mine?

Yes, if you point it at a real problem instead of turning it loose to generate content.

Will AI replace the people who make my business good?

No. AI handles the repeatable, time-consuming work. Your voice and your judgment stay human, because that's what customers trust.

How do I show up when someone asks ChatGPT for a recommendation?

The same way you show up in Google: well-structured content and consistent business information that AI systems can trust. I call this AI visibility, and it's one of my core services.

Do you actually do the work, or hand it off?

I do it myself. The person on the sales call is the person who builds your site, does the SEO, and sets up the AI.

How much does this cost?

Every business is different, so pricing is custom. I'll quote it on a free call.

Tell me about your business.

Or send a quick message

Add an email or a phone number so I can reach you.